Neo-Image Develops Two Consumer-Driven
Brands
In response to the findings in an extensive
market study, Neo-Image had developed two new exciting retail
brands, targeting two very distinct consumer segments.
Yummi™ and Just
Candles™ are the result of a confused market.
The study revealed that although consumers recognize certain
brands, there is a perceived disjoint between brand, price,
quality and value. The Yummi™ and Just Candles™
brands address this confusion with fun and meaningful lifestyle
marketing, eye-popping package design and tried and tested
packaging formats that do well for retailers.
For more information and product catalogues,
click here.
Neo-Images Launches DiningbyCandlelight.com
In Vegas
March 1, 2005 – Las Vegas,
Nevada – On Tuesday, March 1, Neo-Image Candlelight
Ltd. launched the industry’s first online ordering system
that will allow F&B managers and buyers to order and re-order
tabletop candle lighting direct from the manufacturer 24/7
from any internet connected PC in the world.
Diningbycandlelight.com is the latest product
and service innovation developed exclusively for the restaurant
trade. The new site will help buyers immediately reduce costs
by eliminating middlemen mark-ups. The online catalogue is
available 24 hours a day allowing buyers to research and purchase
at their convenience.
For more information visit
www.diningbycandlelight.com and
download the complete news release below:
News Release:
Manufacturer-direct
service innovation exclusive to restaurant trade
(78k PDF)
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